About 3G & Capital

3G & Capital is an independent financial advisory house helping businesses make better financial decisions through strategic advice, transaction expertise and long-term partnership.

Our Story

Strategic Advisory Across Critical Financial Areas

3G & Capital was established to provide businesses with independent financial advice tailored to increasingly complex commercial environments.


 

What began as a specialist practice in debt structuring and working capital advisory has evolved into a multidisciplinary financial advisory firm supporting businesses across capital raising, cross-border trade, foreign exchange strategy and financial transformation.


 

Rather than offering generic recommendations, we work alongside business owners, executive teams and finance leaders to develop practical financial strategies aligned with long-term business objectives.

Our Approach

Every engagement is guided by independence, strategic thinking and a commitment to delivering practical financial outcomes.

Independent Advice

We hold no competing lending or investment book, allowing every recommendation to remain focused solely on our clients’ best interests.

Negotiation-Led

Beyond advisory, we actively support clients throughout transaction structuring, negotiations and execution.

Commercial Perspective

Our advice combines financial expertise with practical understanding of business operations, growth and market dynamics.

Long-Term Partnership

We work closely with our clients to build strategies that support sustainable growth beyond individual transactions.

Leadership

Meet Our Founder

Benjamin Adeneye brings over two decades of experience across commercial banking, structured finance, corporate finance and financial advisory.

 

Prior to founding 3G & Capital, he held senior leadership roles within leading financial institutions including Stanbic IBTC Bank, Fidelity Bank and Primewealth Capital, where he led complex financing transactions, capital raising initiatives and structured finance engagements across multiple sectors.


 

His experience spans debt and equity transactions, trade finance, private equity, business restructuring and strategic financial advisory.